Sales Leader Effectiveness Program

modern sales leadership

Selling has Changed.
Has Your Sales Management?


Unprecedented market changes are exposing long-standing gaps in sales management. Leaders are seizing the opportunity to upgrade for the new world.

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sales management & coaching

Our Advanced Sales Leader Program

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Training modules customized to your organization

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program BENEFITS

Success Starts with Strong Sales Management


Fuel Revenue Growth

Uncover opportunities for growth across the sales organization – talent, tech, methodology, and structure.

Implement a Sustainable Process

Establish awareness, competency, and mastery in key sales leadership behaviors appropriate to your sales managers.

Unlock Your Team's Potential

Map a disciplined sales leadership cadence to foster greater sales effectiveness and team accountability.

Build an Enablement Platform

Equip sales managers with practical tools and job-aids to drive sales success every day.

optimized for virtual delivery

Our field activation approach utilizes multiple learning modes supported by customized tools:

  • Engaging virtual session content

  • Participant workbooks with tips sheets and activities

  • Job aids, including planning guides, progress trackers, etc.

  • Sales manager coaching tools to support reinforcement
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Sales Leader Effectiveness Program


Establishing a fully integrated sales enablement program equips leaders to support their sales professionals in an ever-changing world.

The Sales Leader Effectiveness Program is designed to align to your sales process and overall strategic initiatives. With a wide range of customizable modules, you will have access to critical tools to maximize opportunities across the sales organization.

Each module is based on the latest research and expert perspectives. Content will be continuously updated based on quickly changing market conditions.

Contact us to learn more about this dedicated, strategic opportunity to unlock immediate sales success.




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HPE has rolled out many new processes, programs, enablement tools, and systems to increase sales productivity. Unfortunately, sales productivity across the team of more than 10,000 sales reps had continued to decline. A new approach was needed.

In response, the company put a major new emphasis on front-line sales management. This included leveraging this role to train and activate the new rep processes, programs, tools, and systems. 

An anchor of this model was a focus on coaching behavioral indicators vs. just lagging or leading indicators. This required new skills and strategies for the field management team. 

Brevet supported the global deployment of a new front-line sales leader development program. The program trained core behavioral areas across skills coaching, opportunity management methodology, pipeline building, and sales talent management. Live workshops were conducted across four continents involving more than 1500 sales leaders.

Following program rollout, the company saw critical improvements in win rates, average sales price, sales cycle length, and turnover, with overall sales productivity and revenue increasing.



Contact us

Let’s connect to explore how we can help you activate real change in your sales organization.