DELIVERING THE RIGHT MESSAGE AT THE RIGHT TIME

Breaking through the noise to
connect with your buyer

 

OUR SOLUTIONS

Modern Sales Messaging

Connecting your simple solutions to your customer's specific issues

Insight Messaging

Turn sellers into true consultants with business issue content and tools

Value Messaging

Compel buyer action with a clear message around your solution's ROI

Persona Messaging

Resonate with the unique perspective and challenges facing diverse buyer profiles

Champion Content

Arm your buyer advocates with the content and tools that align other stakeholders

Sales Experiences

Equip your teams to facilitate engaging customer meetings and workshops

Situational Messaging

Deliver a tailored message that fits the unique situation in the buyer's journey

OUR APPROACH

Messaging: Help Your Buyers Buy

 

We use a proven methodology to understand your specific sales scenarios and what your teams always need to win.

  • One-size-fits-all messaging framework doesn't work
  • Transform buyer touch-points into differentiated sales experiences
  • Help customers clarify their critical problems and map the effective customer path forward
  • An integrated approach that includes rep skill training and reinforcement
  • Multiple delivery strategies, including digital playbooks and integration with existing enablement tools
Help Your Critical Buyers Buy
Digital Playbook

Digital Playbooks

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Brevet is an exclusive business partner of Showpad, the leading sales content resource and enablement platform. Together, we've reimagined sales marketing playbooks.

Digital Playbooks drive field adoption:

  • Deliver content and marketing messaging in the context of selling situations
  • Guide team reps using a dynamic digital structure for content and tools
  • Ensure team reps are accessing the latest marketing materials and track deployment
  • Integrate real-time skill training and value coaching 

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CASE STUDY

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Brookdale is the largest senior living provider in the US with more than 1200 business professionals. The complex decision process related to senior care creates many barriers for buyers. 

Working with senior leadership, we redefined the customer journey and how that comes to life in the sales experience. Our focus was on positioning their team as guides for the decision process. This included new conversation tools, messages, and sales experiences designed to educate and align all influencers through the consensus-driven sales message process. 

We deployed the program over 6 months using a highly structured process. New concepts were first introduced by leadership, then shared with front-line coaches before their business reps were trained. The effective strategy also included a complete set of reinforcement and coaching tools.

Key performance metrics saw significant improvement, including double-digit increases in close rates. Greater consistency in sales execution and quality coaching driven by the program also decreased rep turnover more than 10%.

GET IN TOUCH

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Let’s connect to explore how we can help you make a real difference in your business organization improving your sales messages.