This eBook is meant to help you, the Sales Manager, activate and motivate your sales team to start leveraging social networks in the overall sales function, from generating leads, to closing deal, to managing accounts. It’s time to stop being afraid of the transformative powers of social media and take steps towards becoming more effective, efficient social sales professionals. Your job as coach, mentor and role model in this area is especially critical.
The Sales Manager’s Guide to Social Selling will help you better understand:
✓ What is social selling?
✓ How to use social selling to improve your sales team’s performance
✓ How to replace ineffective cold calling with social selling activity
✓ How to get your sales reps to embrace social selling strategies
✓ What social networking websites you should focus on
✓ How other sales managers use social media
✓ How you can get started and see a real impact in your sales team’s performance